This includes a Primary, Secondary, Submark and Logo Mark design. This is crucial for brand consistency and adaptability across various platforms and applications. You will receive all of these elements in high resolution JPEG, PDF, PNG, and SVG file types.
Selecting the right fonts is key for conveying the right tone and personality for your brand. This directly impacts how your are remembered and perceived. Your selection includes a primary, secondary and accent font.
Creating a powerful colour palette is about building recognition for your brand to set the right tone and help you stay memorable. This usually consists of 4-6 colours.
Brand patterns add depth, character and feeling to the overall visual identity and compliment your logo. Using the right imagery can make the business more memorable and help communicate your values, goals and vision to your audience. The brand kits include 1-2 customisable patterns.
This is a clearly defined rules and standards that communicate how your brand should be represented to the world and ensure consistency. This is a PDF document included in your final brand files.